Using Video on Your Website

Inman News published an article on their site today with a list of great ideas on how to incorporate video on your site. Some of these ideas could be helpful in saving you time as well as allowing you to stand out from your competition. Video profiles of a particular neighborhood could be especially helpful to buyers from out of the area. The more excited you can get a buyer about an area or a property, the more likely they will be to make an offer. For more information check out Inman’s article Video killed the business card.

You may want to spend the extra money and have a professionally produced video that you can use to promote yourself. This is just one more way visitors to your site can ‘connect’ with you before actually meeting with you, helping you stand out from others. See the video below for an example.

There may be some videos on YouTube that you can embed on your site to help showcase an area. There are a few sites I know of that link to this video about Tahoe.

It may take a little time to learn how to do a ‘great job’ at posting your own videos, but this is a trend that is only going to get more popular and can more than likely benefit your overall business. There are several companies that can help you produce your video or even shoot and host it for your. One such popular full service company is Turn Here. If anyone has had a positive experience with a web video company and would like to share them with others, let us know and we will add them here.

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Yahoo! Research Report: Learn About the Real Estate Consumer

Inman News recently covered a story about knowing your real estate consumer. Yahoo! Real Estate released a report breaking down different segments of typical real estate consumers. For full details visit the original article published on the Inman web site “Know your real estate consumer“.  Referenced in that article is the Yahoo! report “Embracing the Online Real Estate Market.”

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Zillow Allows Agents to Co-brand

Zillow has announced that you can now co-brand their pages with your contact information and photo. Once set up, anytime you link to Zillow’s website your profile can be displayed at the top of every page. This is a great way to keep your name in front of potential buyers and sellers. Simply sign up for your free account on Zillow’s website, then enter your screen name into your IDXCentral.com Account Manager on the Account Setup > Contact Information page. Example: Zillow Co-brand page

For more information be sure to check out Zillow’s Blog post Co-brand your clients’ Zillow experience.

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