What is Real Estate Farming? Real estate farming (sometimes referred to as geographic farming) is the practice of farming and then harvesting sales leads. Much like an actual farmer, your goal is to plant seeds, nurture those seeds, and then reap the rewards. If you’ve tried to buy leads or get leads from another resource, you may have found the … [Read more...] about How to Master Real Estate Farming: A Geo Farming Guide
What to Write About
How to Write Neighborhood Profiles
Looking for a great way to showcase your local market while simultaneously driving traffic to your real estate website? Neighborhood profile pages are the Ace up your sleeve. Why Write Neighborhood Profiles? Neighborhood profile pages are an excellent lead generator that will build your credibility and reveal you as a market leader who truly … [Read more...] about How to Write Neighborhood Profiles
Hyperlocal Real Estate Marketing Strategies
If you’re not using hyperlocal marketing on your real estate site, you’re missing out on valuable search engine traffic! But never fear, it’s not too late to start - follow these hyperlocal real estate marketing strategies and your website will be on track to Google’s front page. What is hyperlocal marketing for real estate? Reduce a location … [Read more...] about Hyperlocal Real Estate Marketing Strategies
How to Write the Best Real Estate Description
It's often said that a picture is worth a million words, but pretty pictures alone don't usually sell listings. Taking the time to dial in your property listings with focused, well-written descriptions will not only help attract the interest of prospective buyers, but can also help drive valuable traffic to your website. Don't fret if you're not … [Read more...] about How to Write the Best Real Estate Description
What is Duplicate Content? And why is it so bad for my real estate website?
If you're just remotely familiar with the term, you know it's not a good thing. If you've never heard this term before now, it's possible that you currently have some duplicate content on your website. Duplicate Content - Bad for Your Pocket Book Imagine that you've been working late into the evening putting the finishing touches on your new … [Read more...] about What is Duplicate Content? And why is it so bad for my real estate website?