Esther

How to Write the Best Real Estate Description

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It's often said that a picture is worth a million words, but pretty pictures alone don't usually sell listings. Taking the time to dial in your property listings with focused, well-written descriptions will not only help attract the interest of prospective buyers, but can also help drive valuable traffic to your website. Don't fret if you're not … [Read more...] about How to Write the Best Real Estate Description

Google’s Mobile Ranking Signal Changes Again!

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Concerned about your real estate website ranking on Google? You should be. If you haven't made the switch to a responsive real estate website yet, take note! On May 1st 2016, Google changed their "ranking signal" to give even more weight to fully responsive websites and there is word they might tighten this criteria even further. Check … [Read more...] about Google’s Mobile Ranking Signal Changes Again!

Master Social Media Real Estate Marketing

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In 2015, 73 percent of US Americans had a social network profile, representing a six percent growth compared to the previous year. - Statista.com Social media is an incredible real estate marketing tool and in most cases it's FREE marketing. Social media has the potential to propel your business into a future of solid leads and strong client … [Read more...] about Master Social Media Real Estate Marketing

How to Acquire Great Real Estate Testimonials

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What's the hook that convinces someone to select YOU as their agent? The social influence of testimonials can be that powerful hook. Now is the time to learn how to acquire effective real estate testimonials that help influence potential buyers and sellers to choose YOU. One recent study found that customer testimonials have the … [Read more...] about How to Acquire Great Real Estate Testimonials