Inman News recently covered a story about knowing your real estate consumer. Yahoo! Real Estate released a report breaking down different segments of typical real estate consumers. For full details visit the original article published on the Inman web site "Know your real estate consumer". Referenced in that article is the Yahoo! report "Embracing … [Read more...] about Yahoo! Research Report: Learn About the Real Estate Consumer
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Remind your Visitors to Subscribe
With so many real estate websites out there fighting for buyers and sellers attention, you want to make sure you make every effort to keep visitors coming back to yours. Don't rely on your visitors to remember your website address or bookmark your site. Offer them a friendly reminder at the bottom of every post, that if they like what they are … [Read more...] about Remind your Visitors to Subscribe
Make it Easy for Visitors to Share Your Website
One of the best things you can hope for is that visitors to your site will find your content so helpful and informative they will want to share it with others. To make sharing as easy as possible, we recommend the 'ShareThis' plugin. The 'ShareThis' plugin allows visitors to easily share your content via different methods such as email, posting it … [Read more...] about Make it Easy for Visitors to Share Your Website
Writing a Neighborhood Profile
Imagine if you were a future homebuyer purchasing in an area you were not familiar with. Being able to read different neighborhood profiles would give you a better understanding of the area and help you choose the location that meets your needs. You might consider an area that you never knew of or realize there are more areas that fit your unique … [Read more...] about Writing a Neighborhood Profile
Where To Get Quality Photos
You have spent the money and time to get a website developed that gives you a professional appearance...so take the time and add photos that show your attention to detail and professionalism. Sure, you can surf the web for 20 minutes (or more) and try to find images you can legally use on your site for free, but we would suggest getting an account … [Read more...] about Where To Get Quality Photos
Making A Great Impression With Your Images
When adding images to your site, take the time to make sure the images you post reflect the professional image you want to convey to your visitors. One free web based application that makes this possible, with ease, is Picnik. Picnik will allow you to resize, optimize for quick downloads, add cool effects, drop shadows, frames and so much more. … [Read more...] about Making A Great Impression With Your Images
The Value of Writing Market Reports
Offering real estate market updates is one of the best ways to communicate to your audience that your are an "expert in your region" and know the market. It might be boring to you, but it could be valuable information to your buyers and sellers who "want / need" this type of information to make an informed decision. Your ability to serve up this … [Read more...] about The Value of Writing Market Reports
Add Listing Links to Neighborhood Profile Pages
One great way to improve your visitors experience is to provide links that will show listings available in the neighborhood you talk about. If there are more than 50-100 listings in a particular area, you may want to consider creating a few links to listings in predefined price ranges. Not only will this help your visitors find homes in the area … [Read more...] about Add Listing Links to Neighborhood Profile Pages
Don’t Overuse Font Styles, Sizes and Colors
When writing your posts try to keep in mind "less is more" and you want to make your readers experience an enjoyable one. Nothing confuses a reader and turns them off more than an overuse of different fonts syles, sizes and colors. If you have something that truly needs to stand out, then simply bold it or place it in quotes. Try to stick to one or … [Read more...] about Don’t Overuse Font Styles, Sizes and Colors
Zillow Allows Agents to Co-brand
Zillow has announced that you can now co-brand their pages with your contact information and photo. Once set up, anytime you link to Zillow's website your profile can be displayed at the top of every page. This is a great way to keep your name in front of potential buyers and sellers. Simply sign up for your free account on Zillow's website, then … [Read more...] about Zillow Allows Agents to Co-brand